China Glaze Crackle Glitters

   China Glaze is bringing us 4 new crackle polishes this summer.  This set is a little different because instead of a creme or metallic finish, these are a glitter finish.  Please enjoy the following press release:

SPARK YOUR SUMMER STYLE!

China Glaze® Introduces Four New Crackle Glitter Polishes for May 2012

Los Angeles, CA – (March 2012):  Sparkle all summer long with China Glaze®’s new Crackle Glitters collection.  Once again taking crackle technology to the next level, this third-generation polish pairs the edgy innovation of crackling nail lacquer with glamorous glitters.  The China Glaze® Crackle Glitters features four shimmering shades including:

                        ·         Luminous Lavender: Luscious light purple

    ·         Jade-d: Radiant bright green

·         Glam-More: Bold fuchsia

                                         ·         Gleam Me Up: Bright sky blue

 Create glamorously different looks with just one sweep of China Glaze® Crackle Glitters.  Layer over different base colors to create bold styles.  Use a lighter coat to create a fine crackle, a thicker coat for a deep shatter effect.  Brush sideways or on an angle to create different looks.  As versatile and edgy as China Glaze®’s biggest celebrity fans (Lady Gaga, Rihanna, Nicole Ritchie and Kelly Osbourne, to name a few), China Glaze® Crackle Glitters add a spark(le) to one of the hottest nail art trends!

The China Glaze® Crackle Glitters collection will be available as open stock colors and four-piece counter display.  Individual polishes retail for $9 MSRP and will be available at fine salons and beauty supply stores nationwide in May 2012.

China Glaze is free of DBP, toluene, and added formaldehyde. China Glaze nail lacquers are available through salons and professional beauty supply stores nationwide. For more information, visit: www.chinaglaze.com or follow China Glaze on Facebook and Twitter: http://twitter.com/ChinaGlaze

China Glaze is a division of American International Industries.

About American International Industries

For nearly 40 years, AII has been the leading manufacturer and worldwide distributor of innovative, quality beauty and skin care products for men and women.  Our product lines include Ardell, Andrea, Body Drench, Bye Bye Blemish, Checi, China Glaze, Clean + Easy, Clubman/Pinaud, Duo, European Secrets, EzFlow, Fright Night, Gena, GiGi, Gypsy Lash, IBD, Jeris-Lustray, No Tweeze/Micro Tweeze, 'N Rage, Prolinc, RAW, Seche, SuperNail, Surgi-Care, Waterworks, Winning Nails, Woltra, Woody’s, and Youthair. For more information, visit our website: www.aiibeauty.com.

China Glaze Oxidized Aqua

   Lately I've been going through a blue polish phase.  Not sure why, but more often than not I'm finding myself reaching for a blue over any other color.  So China Glaze Metallic Crackle in Oxidized Aqua is perfect right now when I do put something else on and still want that blue fix. 

   Metallic crackle works just like the non-metallic ones.  I added Oxidized Aqua to my Icing Blackout mani after a couple days of wear.  I like the way the aqua contrasts with the  black.  I was a bit sad that the lovely multi-color glitter in Blackout didn't show through very well however.  Application was good over completely dry polish.  I did not add a top coat over the crackle.

Direct Sun

   

   Notice the difference in the cracks on my thumb versus the rest of my fingers?  There's a reason for it.  On my index through pinkie fingers I used one smooth stroke down the entire length of the nail, making sure not to go back over any crackle polish I had already put on the nail.  On my thumb though I tried something a little different.  Instead of one smooth stroke I started the stroke for a few millimeters then pushed the brush backwards just a bit into the area I'd just polished.  Continue this down the length of your nail.  I really like this look and will probably use this technique more often.

Shade

Indoor

Disclaimer: The product(s) in this post were sent to me by the company for consideration.

OPI and Serena Williams Glam Slam! France Press Release

   I have more new collection news for you.  First up, the new Serena Williams Glam Slam! collections from OPI.

White and Red Shatter Debut for French Open!

Serena Williams Serves Up Four New Shades for OPI Glam Slam! Collection

OPI captures Serena Williams’ winning spirit with four additions to the Glam Slam! collection, including two new shades of the fashionable, must-have Shatter – Red and White.  Launching in conjunction with the French Open, Glam Slam! France celebrates with two duo-packs for four unbeatable looks.

The first Lacquer set includes Spark de Triomphe (a monumentally marvelous silver glitter), paired with White Shatter. Once applied over completely dried Nail Lacquer, Shatter begins to crackle, leaving behind a two-texture pattern on each nail. The second Lacquer set features Rally Pretty Pink (rise to the occasion with this shimmering sunset-pink), paired with Red Shatter.

“We are very excited to continue working with tennis superstar Serena Williams to launch the next Glam Slam! shades,” said Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director. “France is a country with a rich history in fashion and setting trends. These four new color options are ideal for showcasing your own personal style, à la Serena, whether worn alone or overlaid with Shatter for instant nail art.”

“Whether I’m on or off the court, style is important,” explains Serena Williams. “In addition to watching the runways for the latest trends, I think it’s important to add my own unique elements. With the new White and Red Shatter, I can customize my nails for a high-fashion take on the classically elegant silver and sunset shades in the Glam Slam! France collection.”

Serena Williams has received the World Number One in singles ranking by the Women’s Tennis Association on five separate occasions, along with being listed as sixth on the all-time greatest champions list.  Additionally, she has won two Olympic gold medals in women’s doubles and has earned 27 Grand Slam titles to date. Serena is the most recent player to have held all four Grand Slam singles titles simultaneously and only the fifth woman in history to do so.

New shades in the Glam Slam! collection will be introduced to coincide with each of the four major tournaments, beginning with the Australian Open in January 2011, followed by launches in May 2011 for the French Open, June 2011 for Wimbledon and August 2011 for the US Open. As with all OPI Nail Lacquers, the Glam Slam! collection contains no DBP, Toluene, or Formaldehyde, and each includes OPI’s exclusive ProWide^™ Brush for the ultimate in application.

Glam Slam! France will be available beginning May 2011 at Professional Salons, including Beauty Brands, Beauty First, Chatters, Dillard’s, JCPenney, Pure Beauty, Regis, Trade Secret, and ULTA, for $14.95 ($20.95 CAN) suggested retail for each duo-pack. 

For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter @OPI_PRODUCTS and become a Facebook fan!

 Spark de Triomphe           

White Shatter           

Rally Pretty Pink           

 Red Shatter            

China Glaze Crackle Collection

   Please enjoy the following press release about the new 6 color China Glaze Crackle collection:

LET’S GET CRACKING

China Glaze Introduces Six New Crackle Colors

Los Angeles, CA – December 2010: Roughed up grunge meets gorgeous glam! China Glaze brings a whole new level to the game with “Crackle” polish! Create endless edgy looks and make a statement with fun, fearless, color. Everyone has asked for it, and now China Glaze is giving it to them! The six different Crackle colors include:

• Lightning Bolt – White Crackle
• Black Mesh – Black Crackle
• Broken Hearted – Pink Crackle
• Cracked Concrete – Grey Crackle
• Fault Line – Purple Crackle
• Crushed Candy – Teal Crackle

An innovative technology allows you to play with a wide array of color combinations and achieve an edgy, new wave look. This unique formula was developed to give your nails a “crackled” design over traditional nail color. Contrasting colors are used one over another to achieve a deconstructed shatter look that takes place right before your eyes. Instant art for your nails!

How do you do it? It’s easy! Apply your favorite China Glaze glitter, shimmer or crème. Depending on the color you are using, apply either one or two coats for full coverage. When the colored enamel is dry, brush on a thin layer of the Crackle color. Allow the Crackle to work its magic during dry time. After approximately 5 minutes when the crackled design has completely formed, apply a top coat to seal the design for prolonged wear.

China Glaze Crackle will be available starting February 2011 at Sally’s Beauty Supply and BSG in 12 piece displays and 3 pack color kits which will include a base color, a crackle glaze (Black Mesh, Broken Hearted or Crushed Candy) and a China Glaze Top Coat.

China Glaze is free of DBP, toluene, and added formaldehyde.

China Glaze nail lacquers are available through salons and professional beauty supply stores nationwide. For more information, visit: www.chinaglaze.com or follow China Glaze on Twitter: http://twitter.com/ChinaGlaze

China Glaze is a division of American International Industries.

About American International Industries

For nearly 40 years, AII has been the leading manufacturer and worldwide distributor of innovative, quality beauty and skin care products for men and women.  Our product lines include Ardell, Andrea, Body Drench, Bye Bye Blemish, Checi, China Glaze, Clean + Easy, Clubman/Pinaud, Duo, European Secrets, EzFlow, Fright Night, Gena, GiGi, Gypsy Lash, IBD, Jeris-Lustray, No Tweeze/Micro Tweeze, 'N Rage, Prolinc, RAW, Seche, SuperNail, Surgi-Care, Waterworks,  Winning Nails, Woltra, Woody’s,  and Youthair. For more information, visit our website: www.aiibeauty.com.