Sometimes the Quarter Bin can introduce you to heroes you've never heard of:
The Human Fly? OK, you know me, I'm always game to read up on obscure mystery men. Let's turn to the first story, which obviously will star the Human Fly!!
Oh, OK, that's Blue Beetle. That's all right...our Human Fly isn't egotistical, and he can give up the lead-off spot to another hero. Let's turn to the next story, which surely features our cover hero:
OK, it's a little 2-page solve-it-yourself mystery feature. No problem. Human Fly is *obviously* next, right?
Nope, it's private detective Earthquake Jones (great name, BTW) and his sidekick Rusty Ringle.
Time is running out, but surely they've been saving the best for last, and saving our titanic title character for the final story:
Bronze Man?!?
So Human Fly #1 (1958) doesn't actually have so much as even a single mention of anyone named Human Fly?
And, upon closer inspection, it turns out that this issue is pretty much a complete reprint of Fox's Blue Beetle #44 (1946)!!
WTF?!?
Well, a closer look at the cover reveals:
Oh, that explains a lot.
I.W. Publications was known for being, well, um, kind of, er...let's just quote the Wikipedia article: "I.W. Publications were notable for publishing unauthorized reprints of other company's properties...Usually these companies were out of business, but not always."
Oh, you bad bad boys.
So Human Fly #1 pretty clearly wins the title of Lyingest Cover Of All Time, for promising a hero who never actually existed to mask the fact that they were involved in a wee bit of intellectual property misappropriation, not to mention selling a reprint comic as new.
Further testament to I.W.'s somewhat fly-by-night practices? Human Fly #1 came out in 1958. The next issue I.W. published was #10 (!!) in 1963!!
And once again, it was completely composed of other people's reprints, this time Blue Beetle #46 (1947). At least the cover was a teensy bit more honest this time...