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Showing posts with label website. Show all posts
Showing posts with label website. Show all posts

Tuesday, July 15, 2014

On the Road

Taking a cue from Jack Kerouac...minus the poetry and the debauchery...Mid2Mod is entering another phase. Starting today we're getting ready to take to the road.

Locally, our focus will now be on buying and selling by appointment only. High-end items will be sold via the major auction houses, and Mid2Mod's online presence will be expanded, making more buying trips possible. Also in the plans is more participation in modernism shows across the country...something we couldn't easily do while operating a brick-and-mortar store.

Over the past year, we have seen an increase in national and international sales, and we have begun to locate more "Rago or Wright auction-quality" items, so we plan to follow those avenues and see where they lead. At the same time, we have been concerned about the fact that many of our original customers have been priced out of the loop, so we've made a decision to lower prices by eliminating the overhead of a retail space.

For the time being, we're operating out of 147 Manufacturing Street in Dallas while we negotiate for the perfect warehouse space. In the meantime, we have a series of huge Saturday sales planned. See the website for our already-reduced prices, and check back often, because the site will soon be redesigned. We think you're going to like what you see!


Florence Knoll two-seater sofa
Was $3250 - Now $1500

Pair of walnut nightstands by Edward Wormley for Dunbar
Was $1950 - Now $800

Sheaf of Wheat coffee table with travertine top
Was $1250 - Now $550

Lounge chair by T. H. Robsjohn-Gibbings
Was $1750 - Now $550

Brutalist style credenza/dresser
Was $2500 - Now $500

Doria chandelier
Was $2200 - Now $750

Saturday, July 6, 2013

New website for Mid2Mod

My daughter recently left her full-time job as webmaster of a large urban school district and has now taken on that role in the family business, along with other marketing and merchandising duties.

She decided to start with a clean slate rather than revamp the existing website, so she's been working literally day and night to get the new site launched, and now it's ready for you to see. Some of you may be happy to note that she has added an e-commerce feature, so you can purchase items directly from the website.


Much more information about our lines of new modern is included in the new site, giving customers a better idea what pieces we can order. Photos of available fabrics for each piece can  now be found on the site. (Swatches are available on request.)

I think my daughter has done a stellar job creating the new site, and I hope you like it as much as I do.