Zoya: Whipsers- press release

SIX NEW TRANSITIONAL SHADES
ZOYA WHISPERS

Experience color serenity with this muted and tranquil palette of transitional nail neutrals.

·      Cala - ZP823: A soft nude with a kiss of warmth that will flatter most skin tones.

·      April - ZP824: A light, rosy toned neutral that is a modern take on blush.

·      Eastyn - ZP825: A subtle grayed grape that is more interesting than mauve and
gives a modern alternative that is ever so wearable.

·      Misty - ZP827: An easy to wear taupe that is an updated version of gray with
just a touch of green to make it daring.

·         Ireland - ZP826: A uniquely wearable green that is muted enough to make it subtle
yet still interesting. This green is well balanced between blue & yellow so it’s
flattering on all skin tones.

·         Lake - ZP828: A softened blue that gives the effect of serene water with just a
hint of vibrancy to preserve its luminosity.

AVAILABLE FOR PRE-ORDER on ZOYA.COM 12/28/15

ZOYA IS THE HEALTHY COLOR OF FASHION!
$9 (US)
Available in top salons, spas and on zoya.com

 **BIG5FREE, TOXIN FREE: Zoya Nail Polish Formula contains no formaldehyde, formaldehyde resin, dibutyl phthalate, toluene or camphor.

Zoya: Paradise Sun Collection- summer 2015 swatches

The new summer Zoya collection is out and available HERE now! All swatches are over Zoya anchor and topped with Zoya Armor.
Onto individual swatches!

I love a good white, and this is a good white with a little some thing extra. (Shimmer!) The formula is thicker, but not unmanageable. The flash makes it look super streaky, but in regular light its not. I had to do three thin coats, but it's so clean and bright. 

Bright shimmery fuchsia! With a squishy jelly texture this was a smooth applying two coat perfect formula. 

 I don't usually reach for red with the summer sun comes out, but this is a sparkly summer red, no doubt. It's got a similar jelly texture to Mae, but richer pigmentation without drowning out the silver shimmer. Two coats equal perfection.

Blurple, leaning more towards blue. This was a pleasant surprise, I was expecting the basic purply blue, but... it's ammmaaazzziinggg. It's more blue on the nail, more sparkly on the nail, and currently my pedicure. Perfect formula, two coats and I'm in blue heaven.

Lovely ocean blue, it's like looking at the sea on vacation. Calming and beautiful. Two coats, excellent formula! 

Hands down my favorite. I took so many pictures trying to capture the terrific teal everything of this shade. It's flattering, it's bright, it's summer in a bottle for me. And the formula, two coats of perfect perfection. 

Zoya: Naturel Satin Collection- swatches

Hi Monkeys! I have the Zoya Satin collection for you today and they're really cool. Their finish is not matte and not a gloss and need no top coat... think of a shinier version of matte with dimension to it. Looks very cool on the nail! 

After the jump for individual swatches. These are available now and retail for $9 each HERE.

Zoya: Delight- press release

ZOYA DELIGHT

Get ready for mouth-watering spring delights from Zoya! Inspired by the soft and airy colors of the season, Zoya Delight serves up three cheerful creams and three turquoise flash metallics for an updated, flirty way to wear pastels! All in the full-coverage, long-wearing, Big5Free* formula Zoya Nail Polish is famous for.
ZOYA IS THE HEALTHY COLOR OF FASHION!

·            ZP772/Rayne: Dewy, spring blue with an energizing turquoise metallic flash.

·        ZP773/Lillian: Faded aquamarine with a glossy cream finish.

·            ZP774/Tiana: Palette-cleansing ‘pistachio gelato’ green in a glossy cream finish.

·        ZP775/Daisy: Refreshing ‘lemon merengue’ yellow with a turquoise metallic flash.

·            ZP776/Leslie: Soft spring lavender with a turquoise metallic flash.

·        ZP777/Eden: Classic spring flower pink in a glossy cream finish.

**BIG5FREE: Zoya Professional Nail Lacquer formula contains no formaldehyde, formaldehyde resin, dibutyl phthalate, toluene or camphor.

AVAILABLE 02/02/15!

$9 (US) 

Available in top salons, spas and on zoya.com

Zoya: Naturel Satin- press release

ZOYA NATUREL SATINS
The next generation of Zoya Naturel is almost here! Introducing, Zoya Naturel Satins, a collection of six new, neutral nail polish colors in an ultra-wearable, low-sheen, chic satin finish. A hybrid between matte and glossy polishes, the new Zoya Satin* formula provides opaque coverage and is longer lasting than traditional matte shades. The flawlessly smooth finish hides imperfections and creates a luxurious, satin finish nail look.

·      ZP782/Leah: Lavender tinged taupe, exclusive Zoya Satin* finish.

·      ZP779/Rowan: Creamy suede taupe, exclusive Zoya Satin* finish.

·      ZP781/Sage: Mossy sage green, exclusive Zoya Satin* finish.

·      ZP778/Tove: Misty slate grey, exclusive Zoya Satin* finish. 

·         ZP780/Brittany: Rose mauve cream, exclusive Zoya Satin* finish.

·         ZP783/Ana: Light toasted almond, exclusive Zoya Satin* finish.

*Zoya Satin is not intended to be worn with a top coat. For best results: Prep nail with Zoya Remove Plus Nail Polish Remover, apply base coat and finish with 2 thin coats of any Zoya Satin Nail Polish.

AVAILABLE 01/15/15!

ZOYA IS THE HEALTHY COLOR OF FASHION!
$9 (US), Available in top salons, spas and on zoya.com

WANT MORE?

COMING SOON -  Zoya Satin Seal Topcoat!
Turn any color into an elegant Satin finish beauty with just one coat!

Zoya: Wishes- Holiday\Winter 2014

Hi monkeys! I have the Winter\Holiday 2014 Zoya collection for you today! These are out now and available HERE for $9 and $10 for the Pixies. There's a Pixie that compliments each regular polish and I've used that as undercoats for the Pixie color. Check it out, great holiday gift idea!

A periwinkle frost that's a dream to apply in 2 coats!

A darker true blue pixie dust with silver and holographic glitters!

A perfect deep purple that flashes gold and red hues, love this one!

A perfect grape purple Pixie with silver and holo glitters

The perfect black creme polish!

The one and only black Pixie Dust and it has holo glitters!!

*press samples*

Zoya: Ultra Pixie Dusts for Winter 2014

I have the new Zoya Ultra Pixie Dusts for you today! These are all used with no base coat and no top coat. I apply them in thin coats and more are opaque than others. Don't let the fact I used 3 coats scare you away, I do it really thin because I'm not patient for dry time, 2 would do just fine!

These are available now HERE and sell for $10 each. Great product if you are looking for something different for this holiday season!

A raspberry red textured glitter polish, 3 thin coats for this one

 Beautiful! Plum purple with hints of reds and pink in the glitters

A cherry red texture, 3 coats and lots of glitter!

*press samples*

Zoya: Matte Velvet Collection

Hey Monkeys, looking for something to add to your wish list for the holidays? How about Zoya's Matte Velvet polishes? So happy they brought these back! They're available now HERE for $9. No base coat needed, they dry fast, are unique looking and no top coat needed either, very easy to paint and go! Onto the swatches:

Zoya: Dream Deal!

Special Black Friday – Cyber Monday Only*!
Gift-giving has never been easier! Zoya Nail Polish Dream Boxes have everything you need for a stress-free holiday season. Just add a bow and they’re ready to go! Choose from 9 specially curated trio sets, pre-packaged in a white luxury gift box – or customize your own. All Dream Boxes include FREE Standard Ground Shipping and a decorative silver bow for just $20! Offer available exclusively on zoya.com.

$20 - Pre-packaged Dream Box Trios: Free shipping & bow included!
$20 - Build Your Own Dream Box: Free shipping & bow included!

*Terms & Conditions
Valid online at www.zoya.com 11/28/14 (12:01am EST) - 12/1/14 (11:59pm EST) or while supplies last. US Only. Not valid in conjunction with other coupons, codes or promotions. Art of Beauty is not responsible for incorrect addresses, credit card entry errors, web related issues or any errors associated with declined credit cards. Returns or exchanges of promotional items not permitted. Code must be entered at time of purchase. One code per account - code cannot be reinstated for canceled orders.

Zoya: 3 for $15 coupon code!

No Tricks, Just Treats!
Forget the tricks - today it’s all about the TREAT! We want you to have an extra Happy Halloween, so let’s set aside the creepy costumes and horror films (at least for a minute) and focus on our favorite part - the goodies! Now you can treat yourself with any 3 Zoya Nail Polish shades for just $15. With Zoya's selection of over 300 different shades in a variety of flawless finishes, you'll be ready to dress up your nails beyond Halloween!

Get ANY 3 Zoya Nail Polishes for $15
NOW  – Sunday, November 2 (11:59pm EST).HERE!Use Code:
ZOYATREATS

How it works:1. Add at least three nail polish colors to your shopping bag along with any additional items you would like to purchase.
2. Enter code ZOYATREATS into the coupon code field and press “Apply Code”.
3. Complete check out, review and submit order.

Share the spirit of Halloween with your friends - Tag and share using #ZoyaTreats so no one misses out!

*Terms and Conditions
Valid online only at www.zoya.com through 11/02/14, 11:59pm EST. Not valid in conjunction with other coupons, codes or promotions. Shipping & Handling fees apply. Continental US only. Excludes Zoya Nail Treatments and Color Spoons. Art of Beauty is not responsible for incorrect addresses, credit card entry errors, web related issues or any errors associated with declined credit cards. Returns or exchanges of promotional items not permitted. Code must be entered at time of purchase. One code per account - code cannot be reinstated for canceled orders. Please allow up to 4 weeks for processing if volume warrants it.

Zoya: MAD FOR ZOYA- CREATE YOUR OWN COLOR!

Are you "MAD" for Zoya?! Now's your chance to bring the color of your dreams to life! Step inside our virtual color labooooooratory (muahahaha) to experiment with color and finishes to "mix" your very own shade. The Zoya color animator offers various pieces and parts (finishes, opacity and hues) to play with - feel free to use the description section to elaborate on your masterpiece. Give your creation a name, submit it, and there's a chance we will bring it to life!

NOW - Thursday, October 31st (10:00am ET) Piece together your creation for a chance to have it custom created just for you! The highest voted shade will win, so don’t forget to share your creation with your friends and family after it's been submitted!

http://www.zoya.com/content/category/Halloween_Color_Lab_2014

How It Works:

1. Go CRAZY! (You know we are) Create a custom shade using the Zoya Polish Animator
2. Name your creation and describe any additional elements you would add to the polish.
3. Submit (and don't forget to share!) your custom shade for a chance to bring it to life! Have more than one color you’re mad about? Create as many as you'd like!
4. One winner will be selected on October 31, 2014 at 9am EST

*Terms and Conditions
Purchase not necessary to enter. Valid Art of Beauty account required in order to participate. Enter NOW through 10/31/14 (9:00am ET). One winner will be selected and contacted by 5pm ET 10/31/14. Please allow up to two weeks for production of custom shades. Winning shades will be created based on Zoya's Creative Director's interpretation of the description and cannot be returned, exchanged or duplicated at a later date.

Zoya: Wishes - Holiday 2014

Wishes really do come true with this magical new nail polish collection for Winter/Holiday 2014! Zoya Wishes** is a densely pigmented assortment featuring both traditional and Magical PixieDust formulas in coordinating color combinations that can be worn alone or combined into stunning combinations, no matter how you wear them, this collection delivers a fanciful way to celebrate the season!

·          ZP766 - NORI: Sapphire blue Magical PixieDust* with holographic hex glitter, perfect for any holiday festivity.

·      ZP767 - THEA: Deep amethyst Magical PixieDust* with an orchid flash, packed full of party-ready holographic hex glitter.

·      ZP768 - IMOGEN: Black crystal Magical PixieDust* with holographic hex glitter, just add an LBD and you’re off!

·          ZP769 - PRIM: Velvet blue metallic, with a full coverage, high-density pigment and buttery smooth application.

·          ZP770 - HAVEN: True holiday plum liquid metal with a thin vein of orchid for added brilliance.

·          ZP771 - WILLA: Full-coverage, onyx black cream.

* Zoya Magical PixieDust is textured, matte and sparkling. No base coat and top coat required.

PRE-ORDER STARTS 10/20/14!
SHIPPING DATE 11/01/14.

ZOYA IS THE HEALTHY COLOR OF FASHION!

$9 (US) Standard Colors
$10 (US)  - PixieDust Colors

Available in top salons, spas and on zoya.com 

Zoya: Entice & Ignite

Hi Monkeys! Today I have the Fall 2014 Zoya collections for you, love these. I've layered the corresponding Ignite color over the Entice creme and put them side by side for you in the collage. I found that the Ignite are best layered over the Entice collection, so getting all 12 are worth it. These are available now on Zoya, retail for $9ea and are big 5 Free! Individual swatches after the jump!

Zoya: Naturel 2 swatches

Hey Monkeys! Fall is right around the corner and in Nor Cal it has finally started to cool down and feel like it, so bring on the fall nail colors! Zoya Naturel 2 is now available and retails for $9\ea. This is a darker "natural" collection so I think it is perfect for fall if you don't like the dark navy colors but rather warm and toned down hues. All were 2 coats and application was great as expected.
Onto the swatches!

Individual swatches after the jump

Zoya: Matte Press Release!

GET BACK IN MATTE! RE-RELEASE!!!
All of the color, none of the shine! Meet your perfect matte with MATTEVELVET* **, Zoya’s exclusive shine-free formula. Choose from six best-selling matte nail polish shades with a luxurious crushed velvet finish and subtle shimmer. 

Release date: 10\15\14

Right on trend, these exclusive shades are being reintroduced for a limited time only!ZP499 - DOVIMA: Shimmering Black MatteVelvet*.

ZP500 - POSH: Shimmering Crimson MatteVelvet*.

ZP505 - HARLOW: Shimmering Wine MatteVelvet*.

ZP504 - SAVITA: Shimmering Plum MatteVelvet*.

ZP506 - VERUSCHKA: Shimmering Evergreen MatteVelvet*.

ZP498 - LOREDANA: Shimmering Gunmetal Gray MatteVelvet*.

*MATTEVELVET nail color by Zoya is not intended to be worn with a base coat, top coat or speed dryer of any kind. Due to the unique matte formulation, color is not as long-wearing as traditional nail color. A completely clean, dry nail surface yields the best results for matte nail color wear.

COLLECTION PRE-ORDER STARTS SOON!

ZOYA IS THE HEALTHY COLOR OF FASHION!
$9 (US)

Zoya MATTEVELVET* colors are available exclusively on Zoya.com and in ULTA beauty stores (ask for them). 

**BIG5FREE: Formula contains no formaldehyde, formaldehyde resin, dibutyl phthalate, toluene or camphor.

Zoya Ruffian dotticure

Everytime I have tried a ruffian manicure I have failed..... miserably. This is a fool-proof way to do a ruffian mani.

I used the Zoya Naturel Deux polishes: Spencer and Marnie for the dots. It's really simple but looks pretty cool and does not take that long to do. I'm always looking for ways to jazz up a full color mani, especially when the base color is such a neutral that it blends into my skin tone.

Zoya: Ulta Pixie Dust! (press release)

Meet the next generation of our best-selling textured, matte and sparkling Zoya PixieDust formula ­ Zoya Ultra PixieDust! Three shades featuring both fine micro glitter and mega hex particles for tone on tone 3D effects. This easy glam nail is available in 3 shades in a gradient of red, wine and plum hues. No base or top coat required.

NEW for FALL 2014:  ZOYA ULTRA PIXIEDUST!

ZP765 ­ NOIR: Deep vampy plum, textured PixieDust with red Mega Hex Particles.

ZP764 ­ ARIANNA: Blue-toned red wine, textured PixieDust with Mega Hex Particles

ZP729 ­ OSWIN: True red, textured PixieDust with Mega Hex Particles

Zoya PixieDust Application:
For BEST RESULTS apply 2-3 thin coats of polish for full coverage to clean (oil free) nail surface. Allow product to dry completely for full effect. Do not use a base coat or top coat. Top coat can be applied for additional glossy effects.

See the ³Zoya How to apply Zoya PixieDustTM Video² for more great beauty tips and tricks to use when applying Zoya PixieDustTM.

COLLECTION PRE-ORDER STARTS September 9^th, SHIPPING BEGINS September 15^th or Sooner

*BIG5FREE: Formula contains no formaldehyde, formaldehyde resin, dibutyl phthalate, toluene or camphor.

ZOYA IS THE HEALTHY COLOR OF FASHION!
$10 (US) Available on Zoya.com and at finer salons and spas. 

Zoya: Entice & Ignite- press release & pre-order info!

ENTICE & IGNITE
FALL 2014-COLOR SEDUCTION

Inspired by the classic wools, textured brocades and metallic accents of the season, Zoya¹s new
ENTICE & IGNITE collections create a palette of lush, deep color including wines, browns, navies and greys.

Zoya ENTICE delivers six new, glossy, intensely pigmented, full-coverage cream colors.

ZP748 ­ Nyssa: Milk Chocolate Brown, Full-Coverage Formula.

ZP749 ­ Claire: Rich Burgundy, Full-Coverage Formula.

ZP750 ­ Veronica: Brilliant Wine, Full-Coverage Formula.

ZP751 ­ Margo: Red Plum, Full-Coverage Formula.

ZP752 ­ Ryan: Classic Indigo, Full-Coverage Formula.

ZP753 ­ Genevieve: Leather Grey, Full-Coverage Formula.

Zoya IGNITE offers a six shimmering red, gold, copper and purple liquid metal metallics.

ZP754 ­ Autumn: Varnished Copper Liquid Metal.

ZP755 ­ India: Deep Red Gold Liquid Metal.

ZP756 ­ Teigen: Violet Plum with Copper Liquid Metal.

ZP757 ­ Sansa: Deepest Eggplant with Gold Liquid Metal.

ZP758 ­ Remy: Indigo with Copper & Gold Liquid Metal.

ZP759­ Yuna: Grey with Copper & Gold Liquid Metal.

COLLECTION PRE-ORDER STARTS August 12, 2014

ZOYA IS THE HEALTHY COLOR OF FASHION!

$9 (US) Available on Zoya.com and at finer salons and spas.

*BIG5FREE: Formula contains no formaldehyde, formaldehyde resin, dibutyl phthalate, toluene or camphor.