Bah humbug! No World Cup for England. Back to the protests then.

What disaster! What a huge injustice and monumental failure of the system to send the 2018 World Cup to the home of football. What a blow to the English (British) economy.

As the tabloids (and not only) are screaming at the perceived injustice, I must tell you that I for one thing am happy England didn't 'win' the right to organise the 2018 World Cup. There are a number of parameters here, and a number of reasons.

Firstly, there is nothing here on the level of states. FIFA are a corporation, milking the World Cup to the extreme. An extremely corrupt club for that too. The way royalty, politicians and others got involved in the England bid you'd think this had something to do with the public. It doesn't. World Cup football (and Premier League football while you're at it) are privately run entertainment events with the sole purpose of generating their owners and their partners maximum revenue. There is no morality here to be broken. Private business is profit-driven, end of story. I for one thing would not be happy to pay for the infrastructure, policing and security which would facilitate FIFA, Coca-Cola, Adidas and the rest of them to reap maximum profits.

Which brings me to my second point. All the arguments we hear about all the revenue that would come in, the tourism, the jobs, have no real foundation whatsoever. There has been no estimate (published at least) of the projected costs of hosting the World Cup. According to Panorama last Monday, the Dutch have in fact undertaken a study and it turns out that when FIFA and their partners have taken their profits, the nation would be £100 million worse off. On top of everything, the Dutch weren't favourites as they were unwilling to change their legislation to satisfy FIFA's demands or allow FIFA tax exemption during its activity in the Netherlands. Benefit? Bollocks. That's just sheer populism.

Thirdly, the cries against corruption on the part of the British media are only coming out after the English bid failed. In fact, I suspect that some of those bent officials who were exposed in Panorama would even be voting for England. Make no mistake: the English bid and its proponents were fully aware-nobody was robbed of anything here. The English have simply been bested at this game by others. The World Cup will be well placed in Russia.

The above phenomena exist whenever there is a huge sporting event with global appeal, it's nothing new. How did an impoverished country with sky-high crime rates get to organise the World Cup last summer? What happened to the infrastructure now it's all over? And have the townships, crime and poverty been eradicated as a result of the World Cup's all-healing impact? We don't know, as the patronising, flatulent journalists who were there during the event are not interested any more. And don't you think that given Joao Havelange's grip on FIFA for decades and his association with cases of bribery, it is hardly surprising that Brazil also got to organise the World Cup in 2014? Will the World Cup eradicate the favelas of Rio? Allow me to be deeply sceptical, although I'm sure it was also part of their bid: the social project, the benefit, the impact.

If you think these big events give economies a boost, think again. The only ones who get a boost are politicians who get to milk the glamour and the fireworks and the multinationals who really run the show. It is disgraceful for the prime minister of a nation hit hard by budget cuts to be throwing his weight behind what is simply a nice celebration of back-scratching and keeping money in the family. The inappropriate excitement about the World Cup bid, just like the pompous announcement of Will's and Kate's engagement, only serve to temporarily shift our attention from the more pressing issues. Unemployment, unfair distribution of taxes, further social exclusion in health and education, accommodation of an upper-class-run exclusive club of politicians, businessmen and their friends. Bread and circuses don't save the day. Just ask a now-bankrupt Greece. The Athens Olympics were only six years ago. And although the Olympics served to temporarily tranquillise them and make them forget the state of the economy, they soon woke up again. The British will too. Good luck to the Russians-they'll need it once Blatter and his partners are done chucking all the sacks of roubles into the truck...

Gol

He had to jump in order to get to the long ball Javier sent from right back. With great effort, he chested it down onto the muddy pitch on the left flank. He saw the defender approach with the corner of his eye. He'd been kicking lumps out of him all evening and was certainly coming back for more. Claudio flicked the ball down the sideline and managed to jump out of the defender's way. He looked up and saw Diego and Gabriel advancing from midfield, waiting for the ball. He paused. The rain was lashing down, and the floodlights seemed to give it an almost supernatural quality, as if it was pounding down on him, heavier than ever before. Ever since the coach called him to the national team he had been trying hard to prove himself. He knew he was only in the squad because of others' injuries, and he'd only made tonight's starting line-up because Juan got injured in training just that morning. He knew this match was his last chance to show them what he could do.

Time seemed to slow down, almost pause. He could hear this fan a few meters away, screaming at him to cross the ball. What did he know? What did anyone know? He turned and looked at the coach, out of his dugout, pointing at something and yelling. He only just spotted the defender recover, making his way towards him again at great speed.

He remembered his childhood in La Plata, playing in the street with that flat football they'd found one day with his brother Alberto. They impersonated the greats of the day: Kempes, Ardiles, Tarantini, Luque. They always played these endless matches against the children from the calle San Lorenzo, a couple of blocks away across the avenida. Nobody ever knew the final score. The matches, scrappy affairs played in a cloud of dust, always ended in a fight which the Lorenzitos always won as they were a bit older. They could only retreat throwing rocks back at them. Once they crossed the avenida back into their own turf, they could taunt their opponents with swearing and gestures. The Lorenzitos would never dare to cross, they would be too far from home.

He poked the ball with the outside of his right boot, past the charging defender, jumping to avoid the tackle. He cut in, approaching the corner of the penalty box. There were three defenders, plus the one he'd just skinned who would surely be back on his feet any moment and approaching again. Jorge was taking a position near the penalty spot, while Diego and Gabriel were not far behind. He could also see Javier moving in fast from right back, towards the far post. He had a number of options and a number of obstacles. As the ball was getting stuck in the mud, he again slowed down to decide what to do.

He was only 13 when he lost his brother in the Malvinas War. He remembers his mother crying in the evenings for months, his father sitting in silence. That pointless war changed everything. Some of his friends were also conscripts and fought there, while his cousin Jose was on board the Belgrano, lost in the cold Atlantic waters. There was a shadow in his family and in the neighbourhood ever since, as if his childhood had come to an abrupt end. He carried on with his football, playing for a local club before signing forms for Gimnasia, one of the local big clubs.

He advanced with the ball, always keeping an eye out for the defender behind him. One of the two center-halves came towards him, slowly and cautiously. He saw Gabriel pointing to the space behind the center-half and beginning his run to space. He looked further and saw Diego stand off a bit, as if to shape to receive the ball and shoot. He had to act fast.

His childhood friend Matias had signed forms with Gimnasia's hated rivals, Estudiantes. Although they still met occasionally, the hatred between the two clubs was so great they gradually drifted apart. Whenever they met on the pitch, he sensed that Matias had grown arrogant and treated him with more than a hint of sarcasm. He tried to take his own back, but all he could manage was two sendings-off in three encounters. His coaches had already labelled him a rogue, a loose cannon who couldn't be relied upon when the going got tough. Against all odds, he managed to establish himself in the first team. But as he saw his friends advance and move to Boca, River or even Barcelona and Madrid, he stayed as his reputation as a bad boy preceded him, somewhat unfairly. His chance had come and gone.

The national team coach would never have called him had it not been for the misfortunes of other, more popular, and probably better, players. But here he was, striped in sky blue and white, with the crest on the chest, playing in the world cup final.

He knocked the ball forward, going past the first centre-half. He chose to ignore Gabriel and Diego; instead, he sweetly moved the ball to the left, finding himself with the other centre-half just off his right shoulder, but he was at too sharp an angle to take a shot at goal. He anticipated the defender's move. As the defender tried to shield the goal from a potential shot, he put his right foot under the ball and flicked it over the defender's left foot and into space. He didn't have to look. He knew perfectly well where the goal was. Where it always was, in the dusty streets of La Plata, in the training ground. It didn't matter if it was a Lorenzito in goal or a world class goalkeeper. It felt like a lifetime passed in a few split-seconds. He hit the ball firmly but with accuracy, making contact with the outside of his left boot. It curled and swerved away from the goalkeeper, landing just inside the far post and resting inside the net.

He can't quite remember what happened. He ran towards the fans, behind the goal. In the daze of it all he felt his team mates jumping on him, exploding with joy. It was all a mixture of rain, floodlights, mud and noise. Tears and laughter. Although he'd just given a whole continent a huge moment of joy, he could only weep. He wept the bitterest tears he ever had, as if the sweet embrace the net had reserved for his shot had released him from years of frustration. He'd done it. He'd won it. For himself, for Alberto, for his crying mother, and every crying mother. For that bastard Matias. He'd won it.