Showing posts with label Fake Commercials. Show all posts
Showing posts with label Fake Commercials. Show all posts

Thursday, January 17, 2008

Tony the Tiger Was Cool

Hey check out this fun commercial that I got from Leo Burnett. My friend Ryan Karell is an ad exec there and he likes the same kinds of stuff we all do, so he hunted down this for me (and some other classic spots too).

http://cartoonthrills.org/blog/commercialsClassic/TonyTigerBand.mov

Why did they ever change this design? It's so kid-friendly!
Boy, he could really chew up a lot of kids with those teeth.




This is what my pet turtle's eyes looked like when he died.

Compare this box to the modern style cereal packaging! So bold! You could see this across the supermarket.
Mmmm, sparkling sugar goodness.

I like when kids acted like Mr. Horse. This one is really thinking about the pleasurable taste sensation happening in his head.
Here's my favorite theory about sugar...that it's good for you and makes you athletic!
Just like cigarettes!





This must be one of the commercial characters Greg Duffel said Phil Monroe developed for Kellogg's.

I don't know who animated it though.
Here's the modern airbrushed, human-proportioned Tony. Fairly well drawn, but I think the old cartoony one is more fun for kids...plus he has sugar in the title and you can't say sugar anymore, because it's pleasurable and pleasure is bad for you.

They should give away free morals in cereal today too.




What people did who grew up in the Golden Age Of Kid's Life:

Here's an observation I've had for awhile, and I should know, because I watched it all happen.

The best time and place in all of history for kids to grow up was the 50s and 60s in North America.

Science and technology created a whole generation of pretty easy lives. A huge secure and healthy middle class. Major diseases gone. Lots of food for everyone. Kids didn't have to help their parents work the farm. We had no wars on our shores.

Whole industries filled with hugely talented and creative professionals whose mission in life was to bring fun to kids, more fun than they ever had growing up.

http://theimaginaryworld.com/kellogg.html

We had great inventive and beautifully designed toys-tons of them!
All packaging was done by extremely talented and creative designers.
We had beautifully designed cereal boxes that came with well animated fun cartoon character commercials. The cereals had killer prizes inside them and activities on the backs of the boxes.
We had tons of classic cartoons on TV. Short cartoons in the movie theatres-really well done and funny ones.

The Three Stooges reruns on TV. Get Smart. The Beverly Hillbillies. Local puppet shows on every TV station.

Weird-0h models, Mad Magazine, bubble gum cards, Rat Fink, Barbie, millions of comic books in tons of styles, CHEAP comic books that you could buy in any corner store! Sugar on everything.

It truly was a Golden Age for kids.

So what did the kids who grew up in this blissful atmosphere do when they grew up? How did they repay their good fortune?

They became hippies and ruined everything for the following generations of kids.
The hippies took the prizes out of cereal, hired amateurs to design bland mushy toys, put morals in cartoons-made them realistic, bland and ugly, painted eyes flesh color, got rid of kids' music.

The hippies got older and became corporate executives who used their hippie mysticism to create crazy corporate religious practices-focus testing, market research and on and on. They no longer trusted in natural talent and people who were born to create fun for others. They hired psychologists to help them ruin cartoons.

They came up with the theory of creative democracy, that everyone is equally talented, thus shoving actually talented people to the back of the bus. Skill and professionalism died as amateurs and charlatans invaded fields that just a few short years earlier were peopled by gifted talents and experts in fun.

The people who had the most childhood fun in history saw to it that their descendants would never have that much fun again.

Here's proof that the 70s ruined fun forever.





Vintage Cocoa KrispiesGreat professional design. Fun character. Easy to read across the room. Clarity and confidence. Fun

Modern Cocoa Krispies

Sloppy Cluttered design. Hard to read. Confusing. Amateurish. No fun.

Tuesday, July 17, 2007

My Comcast Commercial is Up and Meet The Crew

Click this to see my latest commercial
http://www.comcast.com/nintendo/


I dedicate it to AMID AMIDI
whose book I liberally stole from.







Here's some development art and production art.










The Crew
Goodby Silverstein and Associates:
These are the ad execs that found me on Myspace and asked me to animate the zany commercial they wrote.
Mike Coyne - Art Director
Amy Maloof - Account Management
Kelsie Van Deman- Interactive Producer

Kelly Schutz- Account Management
Ian Hart - Copywriter

The Artists and Cartoon Crew:

REX HACKELBERG
Rex designed the characters.
Look how suave he is, girls!



CLICK HERE TO VISIT REX'S BLOG!


BRIAN ROMERO
Brian is an illustrator and designer. He inked most of the cartoon and helped figure out the production system we used to get good inks in Flash.




CLICK HERE TO VISIT THE BRIAN ROMERO BLOG!


CORBETT VANONI
Corbett, also a cartoonist/designer kicked in some much needed help and inked a few scenes himself.





CLICK HERE FOR CORBETT'S ARTSY FARTSY BLOG!


KALI FONTECCHIO

Kali has a multidude of talents, it seems. This time out, she painted a pile of candy like color cards for the backgrounds.



I'm forcing her to learn to animate this summer by copying Bosko and Oswald cartoons. She's gonna kick the asses of all you young animators who don't do the same thing. Want me to put up the scenes that she is studying so you can learn fast too? What'll you give me for it?




WILL FINN

Holy crap! I got a top Disney animator to do hand drawn animation for a whole scene in a flash cartoon! Will animated many of the cartoonier characters in your favorite modern Disney 2d pictures!





CLICK HERE TO VISIT WILL FINN'S BLOG!


PRINGLE

All you young Flash wannabes, grovel respectfully in the giant shadow of this monument of the Flash animation world.

Pringle learned to animate in Flash on the historical WEEKEND PUSSY HUNT and then quickly clawed his way to the top of the Flash heap! He is now the directing Flash animator on Foster's and has written a book on his masterful Flash techniques.

CLICK HERE TO VISIT SENOR CHIPS!



KRISTEN McCORMICK

Kristen is one of my all time favorite artists to work with. She's a wonderful Flash animator and has the patience of a saint. She'll just sit and smile during my infamous screaming tirades as I smash computers and toss handfuls of detoothed kittens at the wall. She can actually figure out what I want in each scene even though I can't put it into words or show her myself. Kristen, you always make me look good!


GREG FRANKLIN

Greg, when he is not out crushing skulls and piledriving anyone who challenges his wrestling prowess takes breaks to get in touch with his more sensitive side, animating happy children of all races for me.


LEO RILEY

Leo, the dashing Latin lover is also a top Flash animator and programmer. We would have died without him.

THE KING OF KOREA



It was a real coup to capture the emperor of Korea and get him to supervise the production on the Comcast Triple Play commercial with free Nintendo DS.

Seriously, King Marc took time away from aiming nuclear warheads at all the major cities in North America just because he loves to dabble with cartoons now and then.

King Marco also has concocted a revolutionary theory of blandness. Look forward to real revelations of animated personalities later this week!

He's heading back to his nuclear arsenal in a couple days, so install your computer in your bomb shelter so you won't miss what makes America so great and bland, before he wipes us off the map.


CLICK HERE FOR A DUCK WALK


JOE HENDERSON

MMA Badass, don't cross this guy. He's another born killer. (why are so many animators so violent?) Only doing production work on crass cartoon commercials can keep him from mounting you, choking you out and having his way with you.

ENTER THE SON OF HENDER!




STEVE WORTH

Steve supervised the recordings. He is an all around cartoon player.

CLICK HERE TO VISIT STEVE AND THE ASIFA ARCHIVE



ERIC BAUZA

Ye Gods, did we really have the man of 1,000 voices do his famous announcer for us? How the Hell did we swing that? Listen folks, I have PULL.

Ask Eric to do his impression of Filipino girls jazz dancing. You will die.


CLICK HERE TO VISIT THE BAUZILLA BLOG!!!



GARY OWENS

We also got the other great hero of voice over, the stunningly handsome, talented, funny and charming Gary Owens!

ROGER RAMJET, POWDERED TOASTMAN, SPACE GHOST, BIRDMAN AND LAUGH IN are just a few of his credits. This man is walking Hollywood history!


DINEO HARRIS

Deneo is my latest find. He is the sprightly son of my trainer, Irin Harris. He made his screen debut voicing "Timmy". Now we can't talk to him without wading through an army of agents, managers, PR men and his posse.

COLD HARD FLASH INTERVIEWS

Aaron Simpson has a nice behind the scenes article at Cold Hard Flash, with interviews and production stuff.

COLD HARD FLASH: COMCAST AND JOHN K GOT GAME