FASHION SPOTLIGHT: SWAROVSKI Teams Up With Jawaher

Jawaher is a new initiative from SWAROVSKI ELEMENTS, which celebrates the elegance and glamour of Arabian women today. As a trendsetter, we’re hoping you may be able to share this collection with your readers! Our goal is to drive everyone to Facebook where they can learn more and connect with one another.

Jawaher highlights the fashion connoisseur in the Middle East with pieces that have been created by world-renowned designers using crystal as a creative material to show a light fuelled allure. The designers, including Allessanra Rich, Sohad Acouri, Zaid Anton and more, have all sought out to create items to reflect the kind of glamorous lifestyle we all aspire to have, while still keeping with Middle Eastern tradition.

From October 20 - November 1, the Jawaher collection will be on public display in London at the SWAROVSKI CRYSTALLIZED™ lounge so your followers in London can go take a look anytime you can!

For more information, check out the SWAROVSKI ELEMENTS Facebook page.

FASHION CHARITY EVENT: SWAROVSKI ELEMENTS, 22 Ways to Say Black

SWAROVSKI ELEMENTS, the American Cancer Society, Philips de Pury and 22 of the world's most renowned designers debuted a very special social media campaign to help find a cure for cancer this week. Together, they're introducing "22 Ways to Say Black."

Donna Karan, Fendi, Armani, Diane von Furstenberg, among others, designed 22 custom little black dresses adorned with sparkling SWAROVSKI ELEMENTS. The dresses will be auctioned at a glamorous event in NY at Philips de Pury on September 20th with 100% of the proceeds going to the American Cancer Society and La Ligue Contre le cancer in France. We hope each of the dresses represent 22 ways to find a cure.

For more information about the gala auction, visit their Facebook page